Direct Response Marketing PDF Print E-mail

In case you hadn't noticed, at BKV, we're passionate about direct and digital marketing.

We've been at it since 1981, so we really know what we're doing. With a staff of over 180 professional direct marketers in our Consumer Advertising, Business to Business Advertising, Interactive, Nonprofit and Conduit divisions, we work alongside clients whose names show up on Fortune 500 lists and among the top nonprofit organizations in the world. All to create specific, tangible results through pinpoint acquisition and retention of customers and donors.

 

Customer Advertising

It's Where Science and Art Come Together.

Direct thinking for consumer advertising. The magical mixture of expert direct response strategy and creative innovation. It's what shapes our vision. Whether through mail, print, broadcast, interactive, public relations or a clever integration of them all, BKV has helped client after client generate measurable, cost-efficient results — for over 27 years.

And it's what we can do, day after day, to help motivate consumers and build your business.

So, Einstein? Meet Lichtenstein. Darwin, say hello to Da Vinci. We're BKV. And we believe in the power of direct thinking.

 

The Direct Route.

At BKV, we measure success one call, click or visit at a time. Because that's how we know our strategic innovation and creative imagination are doing their jobs: driving consumer response, results and revenue for your business.


Great Clients. Great Work.

The way we see it, our work is only as good as the results it generates. And we really get the job done. Which is a good thing, since our consumer clients represent some of the most demanding, heavy-hitting companies in the world.

 

Business to Business

Experts at work.

Successful b2b marketing motivates people to take action. What is b2b? It drives traffic, stimulates demand and generates leads for your sales force. BKV's b2b services can take you from concept to sales follow-up — touching everything in between.

We don't just put our toe in the water. When it comes to b2b advertising, we jump into your business right up to the neck. From the 30,000-foot view of your brand down to the 3 1/2-foot sales call, we put our b2b solutions to work in every aspect of the sales process.

 

Your business is our business.

We immerse ourselves in your business. We find out what makes your customers tick. Our b2b agency expertise lets us offer a wide range of b2b services, from creating a direct mail campaign from scratch to managing your database to tailoring b2b online marketing tools for your sales force. We're in the business of making your business succeed.


Try it on for size.

In good direct marketing, results are what count. Which is why we're proud to share our successful b2b strategy. We've brought home numerous awards for both creativity and success of our projects — for industries across the board.